Social media is best understood as a group of new kinds of online media, which share most or the entire following characteristic. It encourages assistance and feedback from everyone who is interested. It shadows the line between media and audience. Most social media services are open to feedback and participation. They encourage voting, comments and the sharing of information. There are rarely any barriers to accessing and making use of content - password-protected content is frowned on.
At this time, there are basically six kinds of social media.
At this time, there are basically six kinds of social media.
Social Networks
These sites allow people to build personal web pages and then connect with friends to share content and communication. The biggest social networks are Myspace, facebook and bebo.
These sites allow people to build personal web pages and then connect with friends to share content and communication. The biggest social networks are Myspace, facebook and bebo.
Blogs
Perhaps the best known form of social media, blogs is online journals, with entries appearing with the most recent first.
Perhaps the best known form of social media, blogs is online journals, with entries appearing with the most recent first.
Wikis
These websites allow people to add content to or edit the information on them, acting as a communal document or database. The best-known wiki is wikipedia, the online encyclopedia which has over 2 million English language articles.
These websites allow people to add content to or edit the information on them, acting as a communal document or database. The best-known wiki is wikipedia, the online encyclopedia which has over 2 million English language articles.
Podcasts
Audio and video files that are available by subscription, through services like apple itunes.
Audio and video files that are available by subscription, through services like apple itunes.
Forums
Areas for online discussion, often around specific topics and interests. Forums came about before the term "social media" and are a powerful and popular element of online communities.
Areas for online discussion, often around specific topics and interests. Forums came about before the term "social media" and are a powerful and popular element of online communities.
Content Communities
Communities which organize and share particular kinds of content. The most popular content communities tend to form around photos (flickr), bookmarked links (del.icio.us) and videos (Youtube).
Communities which organize and share particular kinds of content. The most popular content communities tend to form around photos (flickr), bookmarked links (del.icio.us) and videos (Youtube).
Microblogging
Social networking combined with bite-sized blogging, where small amounts of content ('updates') are distributed online and through the mobile phone network. Twitter is the clear leader in this field.
Social networking combined with bite-sized blogging, where small amounts of content ('updates') are distributed online and through the mobile phone network. Twitter is the clear leader in this field.
How does Social Media Marketing will help you to grow your business?
Social media marketing is believed to have revolutionizes the process of marketing in a big way. The strategies are more popular because of their technological base and is based on social networks like LinkedIN, Orkut and Facebook.
This strategy is gaining popularity with every passing day. In fact, social media marketing is one discipline of marketing which has proved its worth to the maximum during the most difficult economic times.
You can reach at the top by using various Facebook marketing methods, on the internet that will produce lot of traffic and will benefit your business in long term. These will help you to extend to more traffic and people, you will be able to get immediate response, Will enhance immediate sales, can build loyal customers and also measure return on investment.
You can reach at the top by using various Facebook marketing methods, on the internet that will produce lot of traffic and will benefit your business in long term. These will help you to extend to more traffic and people, you will be able to get immediate response, Will enhance immediate sales, can build loyal customers and also measure return on investment.
As a result of this - and the direct or indirect control of social media marketers - today, customers are as likely - or more likely - to make business choices based on what they read and see in platforms we call "social" but only if presented by someone they have come to trust. That is why a purposeful and carefully designed social media strategy has become an essential part of any absolute and directed marketing plan but must also be designed using newer "authority building" techniques.
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